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- Dedication
- Publisher’s Introduction (by Edwin)
- Foreword
- The Dark Side of the Moon (Ken de Courcey)
- Extension to MIKO: A twist on a standard pocket effect to give it an extra sting in its tail
- Opening the Magic Society Show: An astonishing illusionette, Two sandwich boards and suddenly the ‘Sandwich Board Man’ is produced!
- The Bang Bomb: a nutty notion with a bomb! It’s lit and suddenly explodes with a silent bang
- A Thought-of-Card Turns Up in a Cigarette: The classic trick explained in such detail that, no matter what goes wrong, you have a cast-iron trick which is good, solid entertainment
- The Ultimate Identification: Walk on to a stage, a newspaper in your hand and a top hat on your head. Go straight to a thin-topped table, show the hat empty, open the newspaper, place it over the hat, remove it and a rabbit pops its head over the brim!
- Rabbit From Scarf: Remove your white evening-dress scarf, bunch it up and a rabbit appears
- The Half-Dyed Colour-Changing Silk: The professional version of the Colour Changing Silk with a tremendous off-beat climax
- A Rotten Sneaky Deception Which Pleases Me: A great colour-changing idea that you’ll enjoy using
- Frolics with the Hummer Whirling Card: A complete study of this intriguing flourish. It tells you how to do it and how to use it in your show.
- Years of Magical Angling…And Thoughts Thereon: A complete Magic Fishing act. Silks from silks; stack of glasses produced, then a large goldfish bowl. Water and a goldfish produced. A piece of carrot changes into a goldfish and many other effects in rapid succession. Fish are caught from the air and so on. Finally, the fish-bowl vanishes.
- How to Mix Two Tricks to Make One Good Presentation: The Thumb Tie and the Card in Wallet cleverly combined in an off-beat routine.
- Thoughts on the Thumb-Write and a Few Tips Thrown In: The best kind of thumb-writer to use. A Simple hold-out and, finally, a complete presentation.
- The Rigid Yo-Yo: a crazy idea that works. An outsize Yo-Yo which behaves in an abnormal way
- The Wine, the Water, and a Character: The Chris Van Bern Wine & Water, plus the Billy McComb version
- Again Sawing in Half … Lengthwise: an old trick re-vamped
- The Reverse Cut Svengali Pack An Introduction: an accident leads to a novel comedy routine
- Chop Cups for All: an impromptu version of a classic effect using a crumpled bill and a wrapped tumbler
- We Go Mental: practical methods for the Dictionary or Telephone Directory Test
- An Off-Beat Rabbit Arrival: a bunny appears in a champagne bucket
- An Egg in the Magazine: An easy to make effect that’s a winner. Egg is dropped in the pages of a magazine, a match waved underneath and then a fried egg is produced! No trace of the egg anywhere!
- On the Question of Dress: Billy theorises on the sort of appearance you should present. Tips and ideas.
- Thirty Years of Rings in Nests of Boxes: A practical routine for the Nest of Boxes, and the effects with led up to the evolution of it.
- The Clay Pipe: please note the singular. The classic effect but performed with one pipe only. Clouds and clouds of smoke produced at the climax too! The complete working and presentation.
- U.K. Note in the Polo Mints, or U.S.A. Bill in the Life Savers: A borrowed note turns up in an unlikely place
- Splashing In the Card Fountain: Methods and ideas for a spectacular effect
- Impromptu Hat Coils: A tip learned from Edgar Benyon
- Resurrected!: An oldie that’s still good for a laugh
- A Face-Lifting of the Goodnight Banner: The Goodnight Banner streamlined and with an extra climax
- William Reminisces: Stories often with a moral you’ll enjoy reading
- Assorted Gaglets of the William Brand:
- Chopping the Aces: You cut to any Ace and then let the audience in on the secret
- Flat Accordion: a handy prop gag
- A Gag with the Wiggly Wand: the popular gag wand is used to good effect in a card trick
- “P”: The old pea can gets re-vamped and revitalized
- Flying Moo: a ‘cod’ transportation of milk from one glass to another
- Sucker Ghost: a new dressing and presentation for the Ghost Tube
- Which Came First?: A 36″ silk waved in the air, without steals or body loads, a live dove is produced
- Please Shut The Gate: a clever continuity stunt to use throughout the show
- A Clean Gag: a visual prop gag to get a smile
- Light Humour: another crazy invention
- Wee Tree: Cute ideas for the paper fir-tree
- Fish Sticks: variation on the Chinese Sticks and a few interesting gags too
- Hot Stuff: the red-hot paper but performed Jumbo-size on stage!
- Odds And Bits – And A Few Other Things: William talks on this and that. How to get your name across. On Art-work, on Pulls, a trick with a Ring, an idea for the Card Crystal, Impromptu Bunny, Shooting Combination-Flash Wand, Hydrostatic, Golf Ball.
- Putting The Act Together: the professional way of compiling programmes, taking the worry out of your packing!
- A Historical Gag: Abraham Lincoln’s authentic Gettysburg Address
- Confidence: an advert, which tickled Billy’s sense of humour
- Necessity is the Mother: Clever switch of decks for the rising card trick and an unusual off-beat climax
- The Williamised Spider Of Mr. Collins: Pips vanish from a playing card and appear inside a crumpled tissue paper. A streamlined version of the classic.
- The Williamised Close-Up Card Sword: a miniature version of Excalibur! A Card Sword for close-up shows.
- William Does The Card Sword: The original McComb presentation for this classic effect. No cards to pick up off the floor and all the worries have been eliminated.
- Yrutnec Hteitnewt: 20th Century in reverse! A delightful silk effect with three silks and a paper tube.
- The Travelling Card: A fascinating story and a spooky card flourish
- William Does The Hindu Needle Trick: Houdini made a sensation with the Needle Trick. The McComb version is easy to perform and all the worries and snags have been removed.
- The Five Rings Of William: A simple, direct Linking Ring routine that can be used under any conditions
- How To Wash Your Hands: Tips to ensure your hands are immaculate
- William And The Himber Ring: The most Direct routine ever. Three rings are borrowed and magically linked!
- Backword: It had to be! Billy has the last word!